CHILD’S PLAY = MECHANICAL POWER
A retired ad executive in South Africa came up with an idea that puts designers to shame. He observed the time and effort it took mothers in rural South Africa to pump low quality water, and observed the lack of facilities where children had to play. His solution, the ‘PlayPump’, is an immediate hit with kids and via the power of play pumps cleaner water from deeper reserves. Watch the video broadcasted on Frontline.